
Digital Marketing/ Brand Consulting
PUR Spices is a line of global sauces and spice blends that are free from the top 9 allergens, without sacrificing flavor. Founded by a mom on a mission to make cooking more accessible and safe for her food-allergy family, PUR Spices has carved out a niche in the clean-label aisle.
To develop an organic social strategy and email marketing campaign for globally-inspired sauce and spice brand, PUR Spices LTD and to leverage key messaging during promotional periods and evergreen moments.
Developed a consistent social cadence @purspices, focused on product versatility and clean ingredients. Then carried over core messaging to speak to both PUR Spice’s pre-existing consumer base and excite a new audience.
+20%
+44%
Compared to a +1.48% industry average
215,479
+800%
8.9%
Compared to a 1.48% industry average
54%
Compared to a 35.6% industry average
$44.00