The Ramadan Edit
The Ramadan Edit

Social Media Management · Brand Strategy & Consulting

Web Design & Development · Paid Social Ads

What is The Ramadan Edit?

Where tradition meets joy, The Ramadan Edit is a contemporary lifestyle brand reimagining how Muslim holidays are celebrated. With vibrant, faith-inspired greeting cards, jewelry, and calendars, the brand speaks to all generations of Muslims who want to honor tradition while creating joyful, stylish rituals of their own.

The Ramadan Edit campaign

How Did We Help?

Objective

To develop a full digital launch strategy for a new e-commerce platform, The Ramadan Edit. This encompassed both organic and paid social, and incorporating SEO to improve page ranking.

Marketing Strategy

Establishing a social cadence through both organic and paid content for @theramadanedit, with pieces that spoke to our target persona. Additionally, developing 3 paid ads on Instagram that focused on building awareness.

The Numbers

Across 30-Day Brand Launch Period

41,724 Total Views Across Paid & Organic Assets
$0.13 Average Cost Per Click Compared to a $3.67 industry average
215,479 Total Social Views
34th → 1st Improved Search Ranking For theramadanedit.com